AI-Powered Category Management
Software
Helping retailers and suppliers optimise shelf space. It creates planograms and improves in-store execution. We help your team plan, analyse, and execute category strategies using AI tools like Nova, Lola, and TrueView.
Trusted by 2,000+ retailers and used by 500+ internal consultants to manage real category environments.
How quickly can you implement DotActiv?
DotActiv is designed for fast deployment with minimal disruption. At no additional implementation cost, we handle:
- Software setup and onboarding
- Data integration
- Conversion of existing PSAs and ICPs into DotActiv planograms
What solutions does DotActiv provide?
AI + Human Expertise = Retail Intelligence
A unified category management platform that combines AI tools and retail expertise to improve planning, execution, and performance.
Nova - AI-powered Planograms
Nova uses AI to generate planograms from the ground up.
Lola - LLM AI Planning Assistant
An AI-powered category management assistant built into DotActiv.
TrueView - AI Image Recognition
TrueView uses image recognition to verify planogram compliance at store level.
Assortment Optimization
Leverage real-time data to refine your product assortments.
Cluster Optimization
Group stores and products based on localized factors.
Floor Planning
Analyze sales performance and unit movement across categories.
Custom Reporting
Build tailored dashboards that surface insights relevant to your specific business needs.
DotActiv Viewer
Cut out unnecessary steps in your approval workflow to save time and reduce complexity.
What is Nova AI Planogram Software?
- Nova uses AI to generate planograms from the ground up. Built on zero-base logic, it creates intelligent shelf layouts based on shopper decision trees, your merchandising rules, and store format needs. Nova supports multiple AI models and can generate planograms for multiple store sizes in one step, helping teams move faster without sacrificing control.
What is Lola AI Category Management Assistant?
- Lola is an AI-powered category management assistant built into DotActiv. With a modern, intuitive interface, Lola helps teams get answers faster, from querying internal data in plain language to analysing planograms and DRTs, accessing PowerBase guidance, and getting on-demand support. She also acts as a built-in retail reference, helping users clarify concepts and industry terms without leaving their workflow.
What is TrueView - AI Image Recognition?
- TrueView uses image recognition to verify planogram compliance at store level. Upload shelf photos to automatically check execution, track implementation status in real time, and drill down by region, store, or category. With clear dashboards, detailed execution metrics, and direct feedback to Head Office, teams can quickly spot issues and keep stores aligned.
What is Assortment Optimization?
- Leverage real-time data to refine your product assortments, ensuring they reflect local shopper needs and preferences. DotActiv’s customizable rules, templates, and data models identify gaps in your product offerings, recommending the ideal range to optimize performance.
What is Cluster Optimization?
- Group stores and products based on localized factors such as customer demographics, sales performance, and regional preferences. Tailor assortments, pricing, and promotions by analyzing store-level data, ensuring that each location is stocked with products that cater to local shopper demand.
What is Floor Planning?
- Analyze sales performance and unit movement across categories to inform accurate floor space allocation. It helps teams assign space based on real sales trends, ensuring high-performing categories are prioritized appropriately. Categories can be positioned strategically to improve product visibility and shopper flow throughout the store. The result is a more balanced layout that supports better engagement and stronger in-store performance.
What is Custom Reporting?
- Build tailored dashboards that surface insights relevant to your specific business needs. It integrates data from multiple sources to provide a consolidated view of performance across categories. Teams can generate detailed, actionable category reviews that move beyond surface-level metrics. These insights support more confident decisions and more effective category strategies.
What is DotActiv Viewer?
- Cut out unnecessary steps in your approval workflow to save time and reduce complexity. Centralize feedback and collaboration within one platform for greater clarity and efficiency. Simplify the approval process to speed up decision-making, allowing your team to focus on execution.
Why replace legacy category management systems?
Legacy systems are often slow to implement, difficult to maintain, and lack transparency.
DotActiv provides transparent pricing, fast implementation, a unified data structure, AI tools that support real-world category planning.
Generative Planogramming
Create planograms using AI, not manual drawing. Generate 1000s of store-specific planograms quickly using a model-agnostic AI engine.
AI Category Copilot
Query your retail data using natural language. Lola translates questions into SQL queries to provide insights on space, sales, and performance.
Compliance & Execution
Verify shelf execution using image recognition. Use computer vision to monitor compliance and reduce revenue loss from incorrect execution.
How is DotActiv used in real retail environments?
DotActiv is used by internal consultants to manage categories for retailers globally. This ensures:
- Features are tested in real environments
- Tools are built for practical use
- Continuous improvement based on real feedback
What support services does DotActiv offer?
Technical Support
24/7 technical support to resolve issues and maintain system performance.
Customer Success
Training, onboarding, and guidance to ensure effective use of the software.
Premium Support
Dedicated support for teams requiring deeper involvement and execution support.
How much does DotActiv cost?
No "Contact Sales" friction. No hidden implementation fees.
DotActiv offers transparent pricing with no hidden implementation fees. Choose a plan based on your business size and requirements.
What results can you expect from DotActiv?
Retailers and suppliers using DotActiv typically achieve:
-
Sales Increase
-
Stock Turn Increase
-
Margin Increase
Take your business to the next level with DotActiv
Want To Take Your Business Performance To The Next Level?
PERFORMANCE-ENHANCING PLANOGRAM CASE STUDY
Planograms allow you to increase sales and profits and meet consumer demand. But what goes into the creation of one?
DEFINITIVE GUIDE TO CLUSTER ANALYSIS CASE STUDY
By implementing cluster analysis, you can optimise your assortment planning and improve any relationships you have with your customers.
FREE PLANOGRAM TEMPLATES BUNDLES CASE STUDY
Get access to free planogram template bundles that you can use in DotActiv software.