Let our highly skilled consultants recommend space and inventory-aware assortments that are tailored to your local shopper preferences.





MAXIMISE YOUR SHELF SPACE ROI AND SPOT OPPORTUNITY GAPS
With our Assortment Optimization Services, we deliver recommended data-driven strategies for each level of the consumer tree in your categories.
Throughout the assortment planning and review process, our consultants provide you with expert advice that takes space planning, inventory and product lifecycle management into full account.
Our combined global customer base enables us to continually refine assortment optimization best practices that you can leverage to your benefit.
You stay in control throughout while we do everything from processing data, setting up your algorithms, presenting a suggested assortment and providing assistance with assortment maintenance.
GET ACCESS TO POWERFUL ASSORTMENT PLANNING FEATURES
All DotActiv consultants use our powerful all-in-one category management software to deliver our Assortment Optimization Services. Our software enables our consultants to deliver exceptional results because it considers the interdependent nature of category management.
Range Pre-Analysis
We’ll complete a pre-analysis to assess how your range fits within your current space and performance metrics to plan your category going forward.
Range Pre-Analysis
Range Cap Calculation
We use our Range Optimizer feature to calculate the range cap at all levels of the consumer decision tree to ensure we optimise your store space.
Range Cap Calculation
Assortment Rules
We use standard assortment rules built into DotActiv software. Rules are individual calculations that determine how products are prioritised.
Assortment Rules
TEMPLATES
We use templates that consist of a set of rules and are not category-specific. They are grouped and applied to a specific level of the hierarchy.
TEMPLATES
Post-Assortment Reporting
We evaluate the impact of your assortment changes. We can determine SKU allocation in accordance with performance, financial and KPI impact.
Post-Assortment Reporting
KPIs
We consider performance-related KPIs to build out your assortment plan. These include, but are not limited to, Range Caps, Total Stock At Cost and GMROI.
KPIs
LEVERAGE OUR TRIED AND TESTED PROCESSES
We have developed an unrivalled proprietary process that allows us to deliver our Assortment Optimization Services to perfection and in a manner that offers you the consistency, peace of mind, expertise and resourcing you need to enhance category performance and efficiency in record time.
Our processes are informed and continually refined by our ever-expanding global perspectives and deep understanding of what category management, planning, procurement and marketing teams need from a category management service provider.
Our consultants deliver highly organised Assortment Optimization Services through a comprehensive RACI matrix applied at every step of our four-level deep proprietary business process value chain.
Expect a professionally orchestrated effort that consistently results in improved category performance and efficiency.
Our processes are informed and continually refined by our ever-expanding global perspectives and deep understanding of what category management, planning, procurement and marketing teams really need from a category management service provider.
Our consultants deliver highly organised Planogram Development Services through a comprehensive RACI matrix applied at every step of our four-level deep proprietary business process value chain.
Expect a professionally orchestrated effort that consistently results in improved category performance and efficiency.
“Matthew from DotActiv fits into the team like a true team player and it feels like he is part of Indigo Brands and not just a contractor. DotActiv does not need supervision, they just get on with what needs to be done and achieved, which is really great especially with the workload we have at the moment.”
Jacqueline Kinnaird | Trade Promotion
and Activations Manager at Indigo Brands
INCREASE SALES AND IMPROVE YOUR MARGINS
Creating customised assortment plans which reduce excess inventory holding, increase sales and improve margins requires a mix of deep technical and industry expertise along with specialised software and a methodical approach.
When you choose DotActiv’s Assortment Optimization Services, you can leverage the full mix to improve your performance in record time.
1
Access to Talented
People
Thanks to our partnerships with local universities and dedicated headhunting resources, DotActiv employs only the most qualified and talented people.
2
Deep Technical and Industry Expertise
Our global customer base and education investments enable us to understand how to achieve category performance efficiently.
3
Tried and Tested Methodologies
Our tried and tested methodologies bring clarity and simplicity to category management, resulting in consistent outputs that deliver results.
4
Powerful Proprietary Software
Our category management software allows us to deliver exceptional results as it considers the interdependent nature of category management.
5
Strategic, Tactical and Transactional Services
We deploy a mix of strategic, tactical and transactional services to deliver meaningful results in record time to act as true partners to our clients.
6
Results-Centred Service with Clear ROI
We use agreed-upon objectives to guide our category optimisation services, which we measure continually to refine strategies and tactics.
7
Convenient Time-Saving Format
We use our structured methodology to guide all meetings to provide guidance. We can deliver all services remotely via your preferred video conferencing tool.
8
Approachable
Consultants
Our talented and professional consultants are approachable, sincere and helpful. We always strive to deliver honest and constructive advice.
THE DOTACTIV IMPACT
Our clients have all seen a significant impact to their bottom line when they use our Planogram Development Services.
to
increase in sales and profit
to
increase in stock turns
to
decrease in stockholding
WHY SHOULD YOU CHOSE A DOTACTIV SOLUTION?
Implementing a category management solution in your business makes sense because of what you can gain from it.
- Control rising inventory levels
- Improve category profitability
- Maximise your selling space
- Create visually appealing displays
- Identify opportunity gaps
- Increase foot traffic
- Increase basket sizes
- Ensure product layout consistency
- Improve your buying consistency
- Reduce out of stocks
- Make smarter business decisions
- Reduce excessive inventory holding
“DotActiv has always been professional in their approach while their team is deeply passionate and delivers work of the highest quality. The planograms created using their software has also brought structure and brings Makro’s strategy to life.”
ENJOY A CONVENIENT ONLINE SERVICE EXPERIENCE
We provide professional category management software and services to blue-chip retail clients worldwide without the hassle and expense of on-site consultations.
We can host all consultations remotely via your preferred video conferencing tool. We also offer our services across all time zones. All of our work is subject to senior oversight from DotActiv management to ensure the highest quality outputs.