We run category management for U.S. retailers

Trusted by US retailers like:

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Used by 1942+ retail professionals in over 31 countries across the globe.

About us | Who we are

DotActiv helps retailers:

Maximize return on shelf space, boost category performance, and deliver shopper-first experiences that drive growth.

Why Retailers Choose DotActiv

With DotActiv, you get a proven system to:

What are DotActivs Values (1)

Optimize assortments and clusters to match real shopper demand.

What Value is on the Agenda_ (1)

Automate planograms and floor planning to maximize shelf ROI and shopper flow.

What Value Is On The Agenda_

Track performance in real time with retail analytics dashboards.

Living This Value

Leverage AI tools like Luna (automation) and Lola (data assistant) for speed and accuracy.

And it’s working: H&S and Inmotion are already using DotActiv in the US to streamline their retail operations.

Case Study: H&S Energy Group

Challenge: H&S Energy Group needed to optimize their in-store assortments and improve category performance across their forecourt convenience stores.

Solution: DotActiv implemented data-led assortment planning and optimised shelf layouts tailored to shopper behaviour and store formats.

Result:
📈 +118% category sales growth
📈 +102% increase in unit movement
📈 Improved shopper experience with streamlined product flows

This is what happens when complexity is replaced with clarity.

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How Fast Can You See Results?

DotActiv deploys quickly.

With our onboarding, you’ll: 
1) Have your first planograms optimized within weeks.
2) Get real-time category insights immediately.
3) Eliminate manual planning and guesswork from day one.

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Less Effort. More Clarity. Bigger Wins.

We take the heavy lifting off your team:

No more manual spreadsheets or disconnected tools.

No more biased shelf negotiations.

No more slow, reactive planning.

Our team + AI-powered software = retail performance without the extra effort.