Case Study: Food Lover’s Market Oils Category

With help from DotActiv, Food Lover's Market increased the average sales and unit movement for their Oils category by 147% and 157% respectively.

FOOD LOVER'S MARKET CASE STUDY

As a food emporium, Food Lover’s Market is known as the store of choice for multiple categories.

This specific case study is about the Oils category, which boasts a variety of both local and imported oils.

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WHAT TO EXPECT FROM THIS CASE STUDY

Food Lover’s Market is a fresh produce and groceries retailer with 128 stores.

With help from DotActiv, Food Lover’s Market increased the average sales and unit movement for their Oils category by 147% and 157% respectively.

WHO IS FOOD LOVER'S MARKET?

We give a brief explanation of who Food Lover’s Market is to provide context for the rest of the case study.

THE CHALLENGE FACED

We look at the challenge that Food Lover’s Market faced in the Oils category and what would happen if they didn’t address it.

THE SOLUTION PROVIDED

We unpack the solution that DotActiv provided and explain how it was implemented in Food Lover’s Market.

THE RESULTS EXPLAINED

We provide the results, both practical and financial that Food Lover’s Market experienced after implementing DotActiv’s solution.