AI-Powered Category Management Software
Already Know Which Plan You Need?
If you’re ready to move forward, you can purchase your DotActiv license directly and start building data-driven planograms right away.
FREE$0 Key features: Planogram Automation & Retail Analytics. Limited to 40 SKUs on a single-drop planogram. |
Lite$800 Key features: Planogram Generation & Standard Planogram Reporting. |
PRO$2000 Everything in Lite, plus: Assortment & Cluster Maintenance, Database Integration & Retail Analytics. |
ENTERPRISE$4500 Everything in Pro, plus: Assortment & Cluster Optimization, Planogram Automation & Floor Planning. |
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Unlimited SKUs |
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DotActiv Viewer* |
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Planogram Generation |
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Planogram Reporting |
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Database Integration |
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Retail Analytics |
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Planogram Automation |
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Cluster Maintenance |
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Assortment Maintenance |
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Cluster Optimization |
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Assortment Optimization |
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Floor Planning |
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Database Hosting |
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KnowledgeBase Access |
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| Get Free | Book Demo | Book Demo | Book Demo |
FREE
Best for: Testing the tool- Monthly Allowance: 20 Credits
-
Nova Usage:
Limited to basic, +- 10 Planos a month - Lola Included*
-
TrueView Basics:
Not Available -
TrueView with Image Recognition:
Not Available
-
DotActiv Viewer:
N/A - Planogram Generation
- DotActiv KnowledgeBase Access
LITE
Best for: Independent stores- Monthly Allowance: 100 Credits
-
Nova Usage:
6 - 50 Planos per month - Lola Included*
-
TrueView Basics:
Not Available -
TrueView with Image Recognition:
Not Available
-
DotActiv Viewer:
N/A - Everything in Free plus:
- Planogram Reporting
PRO
Best for: Category Managers- Monthly Allowance: 300 Credits
-
Nova Usage:
18 - 140 Planos per month - Lola Included*
-
TrueView Basics:
Included with 8 or more licenses -
TrueView with Image Recognition:
Included with 15+ licenses subject to fair use -
DotActiv Viewer:
N/A - Everything in Lite plus:
- Database Integration
- Assortment and Cluster Maintenance
- Optional Database Hosting
- Retail Analytics
ENTERPRISE
Best for: Retail Teams- Monthly Allowance: 700 Credits
-
Nova Usage:
40 - 330 Planos per month - Lola Included*
-
TrueView Basics:
Included with 4 or more licenses -
TrueView with Image Recognition:
Included with 7 or more licences -
DotActiv Viewer:
Included - 2 Viewer licenses per DotActiv Enterprise License - Everything in Pro plus:
- Assortment and Cluster Optimization
- Floorplanning
ENTERPRISE AI
Best for: Retail HQ/Batch Jobs- Monthly Allowance: 4000 Credits
-
Nova Usage:
230 - 1900 Planos per month - Lola Included*
-
TrueView Basics:
Included with 2 or more licenses -
TrueView with Image Recognition:
Included with 4 or more licenses -
DotActiv Viewer:
Included - 5 Viewer licenses per DotActiv Enterprise AI License - Everything in Enterprise
FREE
Best for: Testing the tool- Monthly Allowance: 20 Credits
-
Nova Usage:
Limited to basic, +- 10 Planos a month - Lola Included*
-
TrueView Basics:
Not Available -
TrueView with Image Recognition:
Not Available
-
DotActiv Viewer:
N/A - Planogram Generation
- DotActiv KnowledgeBase Access
LITE
Best for: Independent stores- Monthly Allowance: 100 Credits
-
Nova Usage:
6 - 50 Planos per month - Lola Included*
-
TrueView Basics:
Not Available -
TrueView with Image Recognition:
Not Available
-
DotActiv Viewer:
N/A - Everything in Free plus:
- Planogram Reporting
PRO
Best for: Category Managers- Monthly Allowance: 300 Credits
-
Nova Usage:
18 - 140 Planos per month - Lola Included*
-
TrueView Basics:
Included with 8 or more licenses -
TrueView with Image Recognition:
Included with 15+ licenses subject to fair use -
DotActiv Viewer:
N/A - Everything in Lite plus:
- Database Integration
- Assortment and Cluster Maintenance
- Optional Database Hosting
- Retail Analytics
ENTERPRISE
Best for: Retail Teams- Monthly Allowance: 700 Credits
-
Nova Usage:
40 - 330 Planos per month - Lola Included*
-
TrueView Basics:
Included with 4 or more licenses -
TrueView with Image Recognition:
Included with 7 or more licences -
DotActiv Viewer:
Included - 2 Viewer licenses per DotActiv Enterprise License - Everything in Pro plus:
- Assortment and Cluster Optimization
- Floorplanning
ENTERPRISE AI
Best for: Retail HQ/Batch Jobs- Monthly Allowance: 4000 Credits
-
Nova Usage:
230 - 1900 Planos per month - Lola Included*
-
TrueView Basics:
Included with 2 or more licenses -
TrueView with Image Recognition:
Included with 4 or more licenses -
DotActiv Viewer:
Included - 5 Viewer licenses per DotActiv Enterprise AI License - Everything in Enterprise
FREE
Best for: Testing the tool- Monthly Allowance: 20 Credits
-
Nova Usage:
Limited to basic, +- 10 Planos a month - Lola Included*
-
TrueView Basics:
Not Available -
TrueView with Image Recognition:
Not Available
-
DotActiv Viewer:
N/A - Planogram Generation
- DotActiv KnowledgeBase Access
LITE
Best for: Independent stores- Monthly Allowance: 100 Credits
-
Nova Usage:
6 - 50 Planos per month - Lola Included*
-
TrueView Basics:
Not Available -
TrueView with Image Recognition:
Not Available
-
DotActiv Viewer:
N/A - Everything in Free plus:
- Planogram Reporting
PRO
Best for: Category Managers- Monthly Allowance: 300 Credits
-
Nova Usage:
18 - 140 Planos per month - Lola Included*
-
TrueView Basics:
Included with 8 or more licenses -
TrueView with Image Recognition:
Included with 15+ licenses subject to fair use -
DotActiv Viewer:
N/A - Everything in Lite plus:
- Database Integration
- Assortment and Cluster Maintenance
- Optional Database Hosting
- Retail Analytics
ENTERPRISE
Best for: Retail Teams- Monthly Allowance: 700 Credits
-
Nova Usage:
40 - 330 Planos per month - Lola Included*
-
TrueView Basics:
Included with 4 or more licenses -
TrueView with Image Recognition:
Included with 7 or more licences -
DotActiv Viewer:
Included - 2 Viewer licenses per DotActiv Enterprise License - Everything in Pro plus:
- Assortment and Cluster Optimization
- Floorplanning
ENTERPRISE AI
Best for: Retail HQ/Batch Jobs- Monthly Allowance: 4000 Credits
-
Nova Usage:
230 - 1900 Planos per month - Lola Included*
-
TrueView Basics:
Included with 2 or more licenses -
TrueView with Image Recognition:
Included with 4 or more licenses -
DotActiv Viewer:
Included - 5 Viewer licenses per DotActiv Enterprise AI License - Everything in Enterprise
Already Know Which Plan You Need?
If you’re ready to move forward, you can purchase your DotActiv license directly and start building data-driven planograms right away.
Your Category Planning AI Assistant
Ease of Access: Simplify data retrieval and insights for all, regardless of technical skills.
Efficiency: Accelerate information extraction to boost productivity.
Data Insights: Get sales figures, product performance, and metrics instantly via SQL-based queries.
Knowledge at Hand: Access answers from our knowledge base to maximize your DotActiv software.
Conversational Intelligence: Seamlessly continue context-aware conversations for smoother interactions.
Continuous Planogram Automation
Auto Planogram Refresh: Automatically updates planograms for accurate listings, placements, and facings.
Scheduling Tasks: Automates the scheduling of planogram updates to align with your current business data and rules.
Approval Workflow: Manages approvals, notifying users when action is needed.
Integration with Import Utility: Updates planograms via Import Utility for easy implementation.
Generative AI Planogramming
The Industry’s First Model-Agnostic Planogram Automation Engine
The Strategist: Utilizes advanced LLMs (like Gemini and OpenAI) to determine the logical placement of products based on sales performance, shopper psychology, and your specific category hierarchy.
The Precision Engine: Validates every AI decision against physical reality to enforce dimensions, gravity, and merchandising rules, ensuring 100% implementable planograms.
Zero-Base Generation: Create thousands of store-specific planograms from scratch. Handles the heavy lifting, reducing planogram creation time by 50-80% and freeing your team for strategic innovation.
Your Context-Aware AI Copilot
Democratizing Data Science for Category Managers
Context-Aware Intelligence: Understands what you are looking at. Ask questions like “Show me the top 10 slow movers in this category,” and Lola executes the query against your live database immediately.
Flatten the Learning Curve: Reduce “Technical Debt” by eliminating the need for specialized data analysts or complex report building. Bridges the gap between raw data and merchandising strategy.
Instant Action: From identifying gaps in your assortment to explaining optimization logic, Lola provides the “Why” behind the data, empowering faster, more accurate decision-making.
Closing the Execution Loop
Computer Vision for Real-World Compliance
Real-Time Audit: Store staff simply photograph the shelf. TrueView analyzes the image against the active planogram in your database to verify product presence and positioning.
Recover Lost Revenue: Target the 5-10% of sales typically lost to poor compliance. TrueView turns shelf data into actionable tasks, ensuring you get the full value of the space you’ve planned.
Get started with DotActiv now
Sign up for a free 14-day software trial, or if you know what you want, buy DotActiv software now.
PREMIUM SUPPORT SERVICES*
Pricing on Request
For retailers or suppliers with an internal planning team requiring additional hands-on support. You'll receive access to our latest processes, consultation templates, and everything in-between.
- DotActiv Viewer**
- Role-Player Onboarding
- Database Integration Support
- Personal Account Manager
- Consultation Reporting Templates
- Latest Category Planning Processes
- Expert Training
- Detailed Project Plans
- Floorplanning Rollout
- Quality Benchmarking
- Ongoing Updates
- Monthly Validation Reports
- Advisory Consulting
FULL CATEGORY PLANNING SERVICES
Pricing on Request
For retailers or suppliers who would like us, as a service provider, to do the hard work on their behalf while having sign-off authority on plans throughout the process.
- DotActiv Viewer**
- Planogram Development
- Assortment Optimization
- Cluster Optimization
- Floor Space Optimization
- Retail Data Analysis
*DotActiv Premium Support Services includes a once-off $2700 initiation fee that covers all the critical aspects needed to deliver the quality service you deserve.
**Our service clients receive unlimited internal access to DotActiv Viewer.
DotActiv provides 24-hour IT support, Monday to Friday.
Frequently Asked Questions
HOW DO WE PRICE OUR SERVICES?
An output-based pricing model is a pricing strategy where the cost is based on the results delivered or the job done, rather than the resources used or time spent. DotActiv follows an output-based pricing model because it focuses on the job that needs to be done from the client’s perspective.
This approach reduces the client’s stress and increases their perceived value of the service. It also ensures that the work remains in scope, delivering work that DotActiv is fully skilled, equipped, and capable of doing. This model also operates on a “use it or lose it” basis, ensuring clear deliverables for both DotActiv and the client.
CAN I CHOOSE TO ONLY BUY CATEGORY PLANNING OR FLOOR PLANNING SERVICES?
Yes, clients can choose to buy either category planning or floor planning services. However, it’s important to note that these services are not just individual components but part of a holistic package that includes operations, management, account management, necessary resources, infrastructure, and support,
HOW DO I DECIDE BETWEEN PURCHASING A SOFTWARE SOLUTION OR SERVICES?
If a retail chain has reached a size where centralized buying and planning is justified, has an established replenishment system, and operates with at least one point of sale system, they may be well-suited for DotActiv’s services.
These criteria indicate that the retailer has the capacity to integrate with DotActiv’s systems, which is a key factor in DotActiv’s ability to provide significant value and impact. This holds true regardless of the actual number of stores in the chain.
However, retailers who are still in the startup phase or lack a substantial track record might not qualify for DotActiv’s services just yet. Despite this, they are still welcome to enhance their operations by purchasing DotActiv’s software solutions
WHEN SHOULD I CONSIDER BUYING DOTACTIV’S CATEGORY PLANNING SERVICE?
You should consider investing in DotActiv’s Category Planning Service in the following situations:
1. Optimized Product Assortment: If you’re looking to ensure that the product mix in your store aligns with customer preferences and demands, a thorough category planning can help. It can help in selecting the right products for your shelves to maximize sales and customer satisfaction.
2. Improved Shelf Space Utilization: Efficient category planning allows you to allocate the right amount of space to each product category. This ensures that high-demand products are always available and that there’s no wasted space on the shelves.
3. Increased Sales and Profitability: Category planning can identify opportunities to cross-sell or upsell products, arrange them in a way that encourages add-on purchases, and ensure that promotional items are prominently displayed.
4. Adapting to Market Changes: The retail landscape and customer preferences are ever-changing. Regular category planning helps you stay updated and responsive to these shifts, ensuring that your store remains competitive and relevant.
5. Efficient Inventory Management: Proper category planning can lead to better stock rotation, reduced stockouts, and minimized overstocks, leading to better inventory turnover and reduced holding costs.
If you’re facing challenges in any of the above areas or want to elevate your retail strategy, DotActiv’s Category Planning Service might be the solution you’re looking for.
WHEN SHOULD I CONSIDER BUYING DOTACTIV’S FLOOR PLANNING SERVICE?
You should consider investing in DotActiv’s Floor Planning Service when you want to avoid the following common pitfalls and their implications:
1. Customer Navigation Issues: If customers are finding it challenging to locate products in your store, it can lead to increased frustration. Without proper macro space planning, your shop floor can become unnavigable and deter customers from shopping with ease.
2. Unmet Sales Potential: As customer buying trends evolve, failing to adjust the store layout to the changing mix of category space can adversely impact your store’s sales performance. A well-balanced floor plan can help cater to these changing needs and boost sales.
3. Suboptimal ROI: Not achieving the desired ROI for every linear space in your store indicates that the macro space is not being optimized. To ensure customers experience a logical journey through product categories and have sufficient aisle space for comfortable movement, it’s crucial to have an effective floor plan in place.
DotActiv’s Floor Planning Service aims to address these challenges and optimize your store layout for an enhanced customer experience and improved sales performance
ARE THERE ANY HIDDEN COSTS?
There are no hidden costs associated with the agreed scope of services. However, if clients have out-of-scope requests, that generates an out-of-scope cost. If the requirements stay in scope, then the cost stays in scope.
There is a minimum initialization fee of R150,000 or three times the monthly retainer amount, whichever is bigger, which is payable within seven days of signing the contract.
CAN I CANCEL AT ANY TIME?
If you purchase software, you can cancel at any time and still use the software until the end of your license period.
If you want to cancel services, contact your DotActiv Operations Manager one month before the expected cancellation date so we can ensure everything is in order.
HOW LONG DOES IT TAKE TO SET UP THE SOFTWARE AND BEGIN USING IT?
For DotActiv Lite, as soon as the client returns the signed proposals, we immediately provision the licenses. We then send the client a link to download the software and their license key. This allows them to access and start using the software immediately.
For DotActiv Professional and DotActiv Enterprise, the process is slightly different due to the need for database integration. While we can still provide immediate access to the software and the license key, the database integration process typically takes about a month. This means that while clients can start exploring the software right away, full functionality will be available after the integration process is complete.
I STILL HAVE QUESTIONS, WHO CAN I REACH OUT TO?
If there are any questions that have not been addressed above, feel free to get in touch with us directly. You can book a meeting with an expert consultant via our website, use our contact form, or interact with our chatbot.
Alternatively, you can directly reach out to Gerhard Smith at [email protected]. We’re here to assist you with any inquiries you may have.